La Rarita Expands Regional Presence at The BFF Festival 2025 in Jakarta
From 15 to 17 August 2025, INNEOVA Life’s La Rarita team joined The BFF Festival 2025, held at the Jakarta International Convention Centre. Created by the founders of Jakarta x Beauty, once the world’s largest beauty event, the BFF Festival brings together beauty, fashion, and lifestyle under one roof to celebrate innovation and creativity.


With participation from brands, creators, and industry experts, the festival provided a vibrant platform for La Rarita to engage with Indonesian consumers, gain insights into local beauty trends, and strengthen regional brand visibility.
Through our participation, La Rarita reaffirmed its mission to empower women through advanced skincare that enhances natural beauty and confidence. By connecting with partners and consumers across Southeast Asia, we continue to build our presence as a regional brand dedicated to innovation, authenticity, and holistic wellness.